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Intellectual Property and Other Intangible Rights: Drafting and Negotiating Strategies

Credit Hours: 3 or 4

This course takes a transactional approach to survey the law of intellectual property rights – trademarks, patents, copyrights and trade secrets. The students will also learn about protecting other intangible rights with noncompetition agreements, publicity rights licenses, releases, and endorsement agreements.  

In addition to learning about the laws that protect these rights, students will understand the fundamental elements of intangible rights and intellectual property licenses and explore the best practices for creating and protecting these rights.  The students will develop skills to identify strategies for effective drafting and negotiation of transactions that involve intellectual property and other intangible rights.

Prerequisite: Business Organizations; Essential Quantitative Skills for Lawyers; The Business of Law: Creative Thinking for Lawyers and their Clients; Law Practice Technology; Legal App Development (concurrent); and Permission of Lunsford Academy Director